The Role of Competitive Intelligence in Biotech Startups
BioEntrepreneur has a short article titled the Role of Competitive Intelligence in Biotech Startups:
All biotech startups gather competitive intelligence (CI), although often they are not aware they are doing so. When a scientist attends a professional conference to learn about emerging technologies and who is working on them, when an employee stops at a rival's booth at a trade show to pick up information about their products, when a business development expert reads a market report, or even when an executive chats with a friend about trends in their industry, they are gathering CI. The problem is that in most biotech startups no one manages this flow of information, nor is it organized in a systematic way1. As a consequence, the firm does not maximize the value of these critical resources.
